The critical illness knowledge base CIExpert has been made available to Stonebridge Group’s advisers to support the compliance process, Richard Adams has announced.
The managing director the mortgage and insurance network said: “The complexity involved in comparing critical illness plans has always created challenges in selling protection and we believe CIExpert’s statistics-based approach removes the laborious elements for advisers.”
The online service is available to Stonebridge members with the accounts automatically configured to select either their limited life panel or whole-of-market offering, whichever the AR firms choose to use.
Mr Adams said: “This is also an income-generating opportunity for our advisers that will significantly improve their research, enabling them to provide their clients with an informed choice.”
Adviser View
Sebastian van Mook, financial adviser at Shrewsbury-based Abacus Associates, said: “There are lots of tools and comparison charts on CI and is an in-depth area but its all hogwash really because you ask your client if they want a Rolls Royce or a Ford Mondeo. I offer the RR because the more things you are covered for and better quality of CI insurance the more likely you will have a payout when something goes wrong.”