Hargreaves Lansdown will run a series of nine 20-minute online TV shows every working day at 1pm from 26 March to 5 April.
Each show will focus on a specific investment theme – from income to growth to tax planning – and feature Hargreaves Lansdown’s own experts, such as Peter Hargreaves, Mark Dampier and Tom McPhail as well as guests such as Neil Woodford from Invesco Perpetual, David Kuo from the Motley Fool and Bill Mott from PSigma.
Each show will be interactive, with members of the audience able to submit comments, ask questions to the experts, express their opinions in live polls and interact with each show’s online moderator.
One driver of this is Hargreaves Lansdown’s belief that financial literacy and engagement for the general public needs to be improved. The advent of auto-enrolment and the Retail Distribution Review, as well as the decline in recent years of guaranteed pensions such as final salary schemes and the state pension mean that individuals have to take increasing responsibility for their own savings and investments.
Alex Davies, a director at Hargreaves Lansdown, said: “Whether you are a seasoned investor or a novice, whether you are in your 20s or in your 70s, whatever investments you hold, we believe HL TV will help you make more profitable decisions for yourself in the run up to the end of the tax year.
“The experts we will interview will tell you what they really think, what decisions they are making with their own investments, how they react to changing market conditions. They will even answer your questions. This series of nine shows will give you a unique opportunity to get inside the brain of the people who run your money.”