Called ‘Walk the Tube’ and featuring motivational messages from famous decathlete Daley Thompson, the app will help people check to see how many steps they walk each day, especially commuters who are used to getting the tube instead of walking.
Mr Koopowitz said: “PruHealth launched the ‘Walk the Tube’ map seven years ago and this new app is the next logical step to meet the needs of how people now access and use information.
“Ideally we should all be walking 10,000 steps each day to keep ourselves healthy and we hope this app will show commuters how easy it is to do that at any time of the year and beat travel hotspots at the same time.”
The app includes a step map of the London Underground, a built-in pedometer, time and distance analysis, and an assessment of calories burned.
It also includes motivational messages from Mr Thompson to encourage ongoing participation, and competition with previous journeys.
Mr Thompson, who is a PruHealth Vitality Ambassador, said: “It’s a well documented fact that overall levels of physical fitness do not tend to improve and people are not generally motivated by seeing amazing athletic accomplishments at the Games.
“This is a handy tool that can be easily incorporated into people’s lives that could translate the current wave of national pride into personal action to make small changes to every day routines.
“Not only is it great exercise helping you tone up during the summer, but for visitors and Londoners alike it gives you the opportunity to try new walks, beat your own best times – all while discovering the capital’s landmarks you would miss while stuck underground.”
