Bellpenny selects Zurich as ‘lead’ platform provider

Adviser firm consolidator Bellpenny has selected Zurich as its “lead integrated platform provider”, following a due diligence process.

Bellpenny said the process included “rigorous research to ensure that its financial planners will be equipped with efficient user-friendly technology enabling them to provide high quality service and value to customers”.

Bellpenny was keen to work with a provider that could offer comprehensive and ongoing adviser support, the firm added.

Article continues after advert

Yesterday (22 August), Bellpenny announced it has made its 10th IFA acquisition with the purchase of Glasgow-based KM Financial Advisers, which the firm said would kick-start an expansion both north of the border and in northern England in the coming months and years.

The purchase of KMF brings £48m of funds under management and 250 active clients, with assets evenly split between pensions and investment business.

Kevin Ronaldson, chief executive of Bellpenny, said: “Zurich’s platform gives our financial planners everything we’re looking for in terms of product choice, ease of use and ability to integrate easily with existing technology.

“The support we have received so far has been excellent. Zurich has shown us that it is committed to listening to adviser feedback and building this into its solutions for them.

“We are confident that the platform will add real value to our advice model, helping to ensure that we’re able to offer a first rate service to our customers.”

Richard Howells, UK intermediary sales director at Zurich, added: “We are delighted at being chosen as one of Bellpenny’s leading fully integrated platform providers and our focus now is to ensure their Financial Planners are given continued support.

“The pressure to demonstrate true value to clients has never been stronger and having the right technology to deliver this is crucial. Zurich is well placed to provide strength and support to advisers with a commitment to ongoing investment and the Intermediary market as a whole. ”