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VitalityLife PR head departs

VitalityLife PR head departs

VitalityLife’s head of account development and public relations has left for another firm but dubbed the timing of his departure “coincidence”.

The departure of Phil Jeynes to joined UnderwriteMe as its head of sales and marketing follows the rebrand of PruHealth as VitalityHealth and PruProtect as VitalityLife in November 2014 after South African insurer Discovery acquired the entire share capital.

Mr Jeynes said: “I was certainly not unhappy at VitalityLife. It was a difficult decision (to leave).

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“The timing there is coincidence. It is very much business as usual at VitalityLife.”

Mr Jeynes will lead the launch of UnderwriteMe’s comparison service, reporting to chief executive Martin Werth.

He said he was looking for intermediaries to get involved with the service.

Discovery’s acquisition of the entire share capital was part of its plans to establish a second home market in the UK.