New Street Mortgages ready for wider launch

New Street Mortgages ready for wider launch

New Street Mortgages, Northview Group’s new lending brand which launched with a select number of brokers in February, has announced the completion of its buy-to-let pilot phase.

Following the completion of the pilot, the lender now plans to roll out a finalised range of products to all of its distribution partners over the next few weeks.

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The lender offers a proposition focused on delivering mortgages with regionalised affordability with a fast, technology-led lending process which intends to provide clear, robust decisions, quickly and straightforwardly.

New Street intends to focus on market segments such as let-to-buy and portfolio landlords, positioning itself as ‘just off the high street’.

A further aim is to provide an innovative alternative to both traditional mainstream and specialist lenders.

Steve Griffiths, director of sales and distribution at The Northview Group, said: “During our successful pilot phase, New Street has proven its ability to meet consumer demand and carve out a position in the market as a modern, technology-driven lender that offers mortgages relevant to the personal and regional needs of our borrowers.

“Our pilot phase has given us a great opportunity to further listen to the requirements of both advisers and their clients, and we will now be using this experience to refine our existing range for an upcoming expansion of our distribution.”