Canada Life has appointed Lindsey Rix as chief executive officer of its UK business following the departure of Doug Brown late last year.
Rix joins from Aviva where she led the UK savings and retirement business.
She joined Aviva in 2014 as chief operating officer and was appointed to CEO of savings and retirement in late 2019. Before Aviva she held a number of senior roles at both Barclays and Santander in commercial banking and wealth management.
In her new role she will report into David Harney, president and chief operating officer for the Europe business of parent company Great-West Lifeco.
Rix will be expected to continue the company’s plans to deliver a “major transformation programme” with the ambition to become a major competitor in the retirement market.
Rix’s appointment is subject to regulatory approval and her start date will be confirmed in due course.
Rix said: “This is a hugely exciting opportunity to be able to lead the UK business, conclude the transformation agenda and focus on new areas of growth.
“In combination with the strength of our brand and reputation, I can already see the huge untapped potential to really make a difference, supporting advisers and their clients build better futures.”
She takes over from Doug Brown who left Canada Life to become chief executive of UK and Ireland life insurance at Aviva.
He led Canada Life’s UK business for the past six years and prior to this was Canada Life’s UK chief operating officer.
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