Model Portfolios  

Intelliflo launches model portfolio service

Intelliflo launches model portfolio service

Intelliflo has tripled its investment in Intelligent Office and is to launch an 'integrated' model portfolio service for advisers.

Speaking at Intelliflo’s Change the Game conference today (June 18), the firm’s chairman, Nick Eatock, said the back office software company had increased funds for the development of Intelligent Office from £3m a year to £10m a year.

The first launch will be a model portfolio service, which Intelliflo hopes will allow advisers to manage investment portfolios more effectively.

The service will allow for lower investment portfolio costs and provide automated client communication for portfolio changes.

Through the service, the provider of the model portfolio service can input all their available model portfolios and map them to the main attitude to risk providers, allowing clients to be matched based on their investment type and attitude to risk.

Through the personal finance portal, advisers can then compile their advice — including all relevant commentary — and publish to their clients, who can then accept or reject the action.

The clients' responses are logged in Intelligent Office so the adviser can review the list and "action in bulk".

The first provider to offer the service will be Invesco, which will initially launch with a range of multi manager portfolios.

According to Mr Eatock, the development will allow advisers who don't have discretionary permissions to run advisory portfolios that align to clients' risk appetites more easily and efficiently.

He said: "It's estimated that more than half of advisers run their own advisory models on behalf of their clients and iMPS has been developed with them in mind. 

"The new service dovetails with our Personal Finance Portal to deliver seamless automated communication to clients as and when changes to portfolios are required, cutting out the need for advisers to do this manually. 

"This, together with the low-cost pricing of the investment portfolios that will be available through the service, gives advisers the power to deliver a highly cost-effective investment service to their clients. This really is a game changer for advisers managing investments."

imogen.tew@ft.com

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