As the investment world embeds the concept of ESG further into its business practices many questions have arisen, not least because the concepts making up ESG are broad and open to interpretation.

There is also the risk of greenwashing, where businesses present their funds as being more environmentally or socially friendly than they really are.

The regulators have been looking at this closely and are trying to find ways to standardise ESG principles – this has consequences for financial advisers as ESG advice starts to become part of the regulatory landscape.

Many advisers will be wondering exactly what their responsibilities are.

As the financial community adjusts, this guide aims to offer a few pointers about the new direction investments are taking.