A mortgage platform has launched with a focus on self-employed, bad credit and complex mortgage cases.
The online platform, Haysto, matches customers to a broker with knowledge of specialist mortgages.
Paul Coss, specialist mortgage broker and co-founder of Haysto, said: “Haysto doesn’t rely on automation. We believe strongly in: no more computer says ‘no’.
“Our platform provides the market’s most personalised mortgage experience by matching customers to specialist mortgage brokers based on their unique situation. We want to help everyone access their dream home.”
According to Haysto, more than half of its customers have been turned down for a mortgage elsewhere.
The platform added that it provided “crucial” access and expertise for the self-employed or people with poor credit history, with most specialist mortgages only available through brokers.
Potential clients are asked a series of questions, including the cost of the property, the amount they’re looking to borrow and their employment status, before they are connected to a whole-of-market broker from broker partner Finance Advice Group.
The Haysto platform is free for customers to use, although they may be charged a fee of up to £1,495 by their broker, depending on the complexity of their case.
Haysto also receives a fee from the broker when the mortgage completes.
The platform’s launch comes after research from Pepper Money found buyers with adverse credit were now more likely to seek advice from a mortgage broker.
In October, specialist lender Bluestone Mortgages said it expected growth in demand for specialist lending to continue over the long-term, given the number of borrowers who could emerge from the pandemic with more complex borrowing needs.
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