Phoenix GroupFeb 24 2022

Standard Life moves to consolidate mortgage and pension advice

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Standard Life moves to consolidate mortgage and pension advice
Photographer: Matthew Lloyd/Bloomberg

Standard Life is “keen to link” later-life mortgage and pension advice, having noticed a “divide” between the advisers who work within these sectors.

Tom Ground, managing director of retirement solutions for the Standard Life brand, now part of Phoenix Group, told FTAdviser it wants advisers to feel comfortable offering a “more holistic” advice service across the later-life mortgage and pension sectors.

Phoenix’s lifetime mortgage range has, over the years, underpinned the growth of its annuity business.

Ground said £5.5bn in bulk purchase annuities signed last year were funded by its later-life mortgage arm, which as of September included Standard Life branded equity release products.

From a business perspective, these products are inextricably linked. And yet they are currently advised on separately, according to Ground.

“Currently, it’s [the industry] divided into two sets of advice - you’ve got those that advise on later-life mortgages and equity release, and you’ve got those that advise on pensions and savings wealth,” Ground explained.

“We want to be able to join these two things. We’re keen to push and link these conversations. So we’re looking at partners to join up the discussions. That is really where I want to get to.”

Standard Life’s equity release range now has around 2,000 IFAs registered, using partnerships with two specialist later-life bodies - The Equity Release Experts and Air Mortgage Club.

“There’s a need for advisers to become more holistic,” said Ground. “We’ll have to go on a training journey to ensure people are more comfortable with holistic advice.”

Over the next year, Standard Life plans to explore ways to kickstart this change.

“It will be quite a slow process because I think there’s a behavioural shift which has to happen among advisers,” said Ground. “It’s a reasonably big shift for mortgage and retirement advisers to make.”

At present, later-life advice is specialist and comes with further accreditation. Advisers can obtain a certificate in equity release through the Chartered Insurance Institute, and the Society of Later Life Advisers has a Later Life Adviser Accreditation made up of four standards.

Ground reckons a good entry point for joining the advice dots in later-life planning could be equity release, considering advisers already have to collect a lot of client data for this product which could inform more holistic advice services.

“But I have a personal hunch that the conversation needs to happen earlier in the cycle,” said Ground. “It can’t just be at the point of retirement. Clients really need a mid-life MOT.”

He pointed to Standard Life data, which found 55 per cent of those approaching retirement will need to significantly top up their income.

“House wealth needs to be included in the retirement plan,” said Ground.

Standard Life advertises both directly to consumers and through intermediary channels, but all its later-lifer products are advised.

“We’re reasonably ahead of planned targets,” said Ground in reference to the brand’s funding of the new equity release range. “But we’re in a closed period, so I can’t reveal them right now.”

The business has seen a trend of larger mortgages coming through as people increasingly use equity release in their retirement planning.

Last year, activity climbed 24 per cent year-on-year to £4.8bn, according to the Equity Release Council - of which the Standard Life brand is now a part. 

The market, having struggled to grow beyond £4bn in previous years, has finally returned to growth, according to the council.

ruby.hinchliffe@ft.com