Prudential will be focusing its 2018 series of nationwide seminars for financial advisers on retirement and pension transfers.
Prudential's team will be travelling across 21 locations across the UK from 24 January to 22 March 2018.
The pension and investment experts will look at the main regulatory and technical considerations for pension transfers, and focus on how to deliver evidence-based strategies to meet clients' retirement income needs, the provider said.
The seminars are free to attend, last for two hours and qualify for 120 minutes of continuous professional development (CPD) from the Chartered Institute of Securities & Investment (CISI) and the Chartered Insurance Institute.
According to Vince Smith-Hughes, director of specialist business support at Prudential, it is "an excellent time to be a financial adviser as more and more clients are realising the value of advice".
He said: "Since the introduction of pension freedoms looking for advice on retirement planning is high on the list for many clients and we know that income drawdown planning is seen as a key advice area by many advisers."
Defined benefit (DB) pension transfers have been soaring, as savers seek to take advantage of sky-high transfer values and to move their nest eggs into defined contribution (DC) schemes in order to access their cash.
Figures published by Mercer in April showed as much as £50bn has been pulled from final salary pension schemes in the past two years.
Meanwhile HM Revenue & Customs data showed more than £14bn has been unlocked from defined contribution pensions since pension freedoms came into effect, in 2015.
Surrey and Fareham will be the first locations of the seminars, on 24 and 25 January, respectively.
Last year, Prudential's seminars tour focused on pensions, investments and regulatory issues.