Hargreaves Lansdown Group  

Hargreaves a 'buy' despite ‘short-term pain’: analyst

The new advice service is expected to deliver 2.6mn clients in total 2026.

“There are a number of risks that could prevent Hargreaves from achieving these goals,” said Peel Hunt.

“These include, for example, the quality of new customers being recruited, whether the augmented advice proposition will be able to attract customers, the level of business that Active Savings will generate and the revenue margins that the business can deliver over the longer term.”

Despite these risks, the analyst highlighted how customer assets have increased fourfold over 15 years, and that the typical client will remain with Hargreaves for over 25 years.

ruby.hinchliffe@ft.com