Your IndustryMar 28 2019

Sanlam advice chief exits

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Sanlam advice chief exits

The chief executive at Sanlam’s advice partnership business has left after five years in the role. 

Alex Morley was made chief executive of Sanlam’s advice arm in February 2014 following a management shake-up at the firm. In 2017, he took over the newly created advice partnership business. 

Sanlam launched the advice partnership business to compete with rival firm St James’s Place. 

Mr Morley initially joined Sanlam in 2012 when it acquired the advice division of English Mutual, where he was chief executive. 

Sanlam had no additional statement to make, other than confirming Mr Morley’s departure. 

In the summer of 2017, Buckinghamshire-based ErgoWealth was the first financial planning business to join the advice partnership launched by Sanlam. 

Martin Bamford, Chartered financial planner at Informed Choice, said: "Five years in a senior role is a fairly long time for larger financial services businesses, who seem to change their leadership teams as often as I change my pants. 

"Sanlam’s goal of competing with St James’s Place is highly ambitious and I suspect there will be more personnel changes as their growth strategy evolves."