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Research finds most Brits do not trust financial advisers

"Otherwise, Britons will only become more reluctant to seek financial advice. And in the current economically volatile climate, this could prove disastrous for people finances.”

O’Neill added that financial advisers need to convey the value they add to the client: “It is important that we ensure clients understand that whilst ‘the price is what you pay, it is the value that you will receive.’ Cost should never be the sole driver in financial planning. 

“IFAs can ensure that they are as highly qualified as possible, gain the relevant professional accreditations in the areas that they are practicing, and shout this message from the hilltops to their target markets."