Advice firm launches retirement brand

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Advice firm launches retirement brand
(Left to right) Mark Frier, financial planning manager, Paul Dickson, chief executive officer and Martyn Pottage, financial planning manager at Armstrong Watson

Advice firm Armstrong Watson Financial Planning and Wealth Management has launched a new retirement planning brand called MyRetirement.co.uk.

Armstrong Watson is a firm of accountants, business strategists and financial advisers. 

It has a network of 18 offices throughout Scotland and the north of England, with 37 partners and 500 team members. 

The firm said its launch aims to offer unbiased, personalised pension planning advice for those looking to prepare for future retirement.

Paul Dickson, chief executive of Armstrong Watson, said: “As people approach retirement, they are coming up to a significant milestone in their life, for which they are looking for information and direction that can help them with the decisions and planning they need to undertake. 

“Accessing independent pension advice, unique to an individual’s circumstances can be incredibly difficult. 

Research indicates that by 2035 there will be more than 4mn more people heading into their 60s and Armstrong Watson recognised there was a gap in the market for those looking to plan for the future.

The MyRetirement brand will complement Armstrong Watson Financial Planning and Wealth Management which has traditionally focused on offering services to business owners and/or those located regionally to the offices, it said.

The new launch will instead look to attract future interest from individuals across the UK who might not usually come into contact with the Armstrong Watson brand and services.

Dickson said: “Whilst there are a number of online options, many are ‘self-service’ sites, requiring a good level of personal knowledge, or are non-independent providers offering only affiliated products.”

Armstrong Watson said it wanted to create an online space where those seeking retirement planning guidance could access clear information, gain an understanding of the pension planning process, and connect with IFAs to tailor their current position and future retirement goals.

He added: “As independent financial advisers our aim is not just to consolidate pensions, as many high-profile pension companies are advertising at the moment, but to provide people looking at their options with a tailored solution to meet their needs. 

“This not only includes pensions but considers other aspects of financial planning such as passing on money to children and grandchildren and, as part of Armstrong Watson, we can provide a holistic wealth management solution between our financial advisers and our tax team.”

sonia.rach@ft.com

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