Newcastle-headquartered True Potential Investments has launched a range of multi-manager discretionary portfolios to help its advisers provide a personalised approach to investments.
Mark Henderson, senior partner at True Potential Investments, said: “Each of our investment solutions offers multi-layer diversification across management styles, asset classes and geographic regions that means clients have greater potential for growth and managed volatility. We believe it is a powerful proposition that brings together the best of all worlds.
“Our aim was to create a diverse and dynamically-managed series. It is a simple proposition that gives all ofour clients access to a premium discretionary investment solution, without a prohibitive entry point that puts this type of investment management out of reach for many investors in the UK.”
Portfolios offered include funds from its own Strategy and Wealth Strategy fund ranges, where managers include Goldman Sachs, Schroders, SEI, 7IM, Allianz Global Investors, Close Brothers Asset Management, Columbia Threadneedle and True Potential Investments.
There are different manager styles, asset and geographic regions. Portfolios are managed by the company’s in-house team, led by Colin Beveridge, chief investment officer and Chris Leyland, deputy chief investment officer, along with True Potential Investments’ Investment Committee. The minimum investment is £50.
The company joins other advisory firms such as TilneyBestinvest, Hargreaves Lansdown and Chelsea Financial Services, which have been running multi-manager and multi-asset portfolios.
Jason Hollands. managing director of business development & communications at Tilney Best Invest, said: “We are one of the largest discretionary investment managers in the UK, with a sizeable fund research team, so managing our own multi-asset funds was a logical step for us when we launched these several years ago.
“These pooled funds are consistent with the fund ideas and market views that will be found within bespoke discretionary portfolios, so the Oeics [lopen-ended investment companies] have helped widen access to our capabilities, for example from non-advised, smaller investors looking for a managed solution, as well as proving popular with firms of financial advisers.”
Adviser view
Darius McDermott, managing director for Chelsea Financial Advisers, said: “True Potential wants to have a greater control over funds and if you choose yourself to be skilled at it, you can also charge a fee.
“It’s vertical integration that is about the more bits of your business you can touch and take a fee or margin on. Multi-asset managers are all about performance and whether or not you sit in the public eye, and if your performance compares to others. It’s not surprising that True Potential has launched this.”