In this fourth and final video, our expert panel look at changes that are happening in the protection market and what this is likely to mean for the future, including development of new products, changes to product conditions and new underwriting techniques.
It will cover:
• Development of ‘simple’ products: how far has the market come with this initiative?
• ‘Complex’ alternatives: what role are these going to continue to play in the market?
• A perceived move to short-term policies, or those aimed at younger clients with smaller sums assured
• Tumescence of conditions covered by critical illness: the obvious positives and the not-so-obvious negatives
• Underwriting challenges and how this is likely to change in the coming years
• ‘Partial payments’ and how these conditions are helping to build trust in payout potential
• Continuing focus on improving payout rates
Back to Guide to Selling Protection.
