Investments 

Rebrand complete for Threadneedle after Columbia link-up

Rebrand complete for Threadneedle after Columbia link-up

Threadneedle Investments has launched a new logo after its move in January to link up with US investment house Columbia.

The group will now be called Columbia Threadneedle Investments, representing the combined capabilities of the London-based asset manager and its US-based affiliate. Both are owned by Ameriprise Financial.

Campbell Fleming, the Europe, Middle East and Africa chief executive, said: “We have brought together two well established, successful asset managers under one brand, offering clients a broader set of capabilities and a truly global presence.

“Together we have more than 450 investment professionals responsible for more than $500bn (£337.4bn) in assets.”

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